Paul Lemberg's clients call him "Unreasonable." He helps them see the unnecessary limits they place upon themselves, and then encourages, cajoles, and sometimes flat out beats them over the head to get them to take bold, sometimes uncomfortable and often unreasonable actions that lead them to their most critical business goals.

Over the years he has worked with executive and management teams from ABN/AMRO, Accenture, Adobe, American Skandia Life, Bank of Montreal, Barclays Bank International, Cisco, Goldman Sachs, IBM, JP Morgan Chase, Lexis/Nexis, Mass Mutual, OpenText, SAIC, and WestDeutsche Landesbank, as well as hundreds of companies whose names you'll never know, but whose owners have used Paul's advice to earn millions and tens of millions.

He heads two companies. One is Inventive Corporation, which is the consulting and speaking arm of his business. The other is Axcelus (formerly Quantum Growth Coaching, that unreasonably claims to be the world's only systematic business acceleration program helping entrepreneurs and executives rapidly create faster-growing, profitable, and sustainable businesses for More Profits and More Life.

He is also the Executive Director of The Cras Tibi Foundation (www.crastibifoundation.org), a non-profit that raises funds and makes grants to microfinance organizations operating in developing countries.

In 1980, Paul started his first business with a partner and some credit card debt, which built mainframe systems for international banks. A few years later, he sold it and used the cash to start a second bank software company; in 1988, he sold Vertex Business Systems to the venerable WestDeutsche Landesbank. After a brief and premature retirement, he began his consulting and writing career.

Paul was graduated from the University of Buffalo with a fine arts degree, studied at New York University for an MBA, and is completing his PhD at California Coast University. He is a member of American MENSA, which he says he joined simply because he could. He has written two previous books: Faster Than the Speed of Change (Akiba Press, 2000) and Earn Twice As Much With Half the Stress (with Tom Matzen, Morgan James, 2005), as well as dozens of articles, which have appeared in national magazines, like Bottom Line Personal, and Training Magazine. Over 20,000 business leaders and entrepreneurs around the world read his monthly executive e-letter, Extraordinary Results.